Vimeo has carried out a sweeping round of layoffs, cutting across most departments, including its entire video team, according to reports by Business Insider and posts by affected employees on social media. The job cuts come shortly after the video hosting company was acquired by Italian tech conglomerate Bending Spoons in a $1.38 billion all cash deal that closed in the latter half of 2025, raising concerns about the platform’s future direction.
The layoffs mark the latest restructuring move by Bending Spoons, a Milan based company that has quietly emerged as one of the technology sector’s most aggressive acquirers. Although relatively unknown to the public, Bending Spoons now owns a growing portfolio of well known digital brands, including Meetup, WeTransfer, Eventbrite, Evernote, and Brightcove, serving hundreds of millions of users worldwide.
Industry observers say the Vimeo cuts reflect a familiar pattern in Bending Spoons’ playbook. The company typically acquires established but underperforming or stagnant tech brands, then moves quickly to overhaul operations through product changes, new monetization strategies, and significant workforce reductions, all in the name of efficiency and long term sustainability.
This approach has proven controversial. At Evernote and WeTransfer, previous acquisitions were followed by staff layoffs and tighter limits on free services, prompting backlash from users and founders alike. Vimeo now appears to be following a similar path, with the scale of the layoffs suggesting a fundamental rethinking of how the platform will operate under its new owner.
Despite criticism, Bending Spoons insists it is not a private equity firm focused on short term returns. The company says it acquires businesses with the intention of owning them permanently, investing in technology, and making them more efficient and profitable over time. Its strategy has helped it reach an estimated valuation of about $11 billion, placing it among Europe’s rare tech decacorns.
Bending Spoons has signaled that it plans to continue expanding its portfolio, backed by fresh funding, substantial debt financing, and reported discussions around a potential U.S. stock market listing. For Vimeo employees and users, however, the immediate focus remains on how the platform will evolve after one of the most significant workforce reductions in its history.