Lucid Motors has announced the departure of its Chief Engineer and Senior Vice President of Product, Eric Bach, marking the exit of one of its longest-serving executives. Bach, who joined the electric vehicle maker in 2015 after a stint as Teslaâs Director of Engineering and more than a decade at Volkswagen, played a central role in Lucidâs product development.
His departure coincides with that of James Hawkins, the companyâs Vice President of Engineering, who also leaves after ten years of service. Lucid declined to comment on the reasons behind the exits, which come amid ongoing leadership instability.
The reshuffle extends beyond engineering, as Lucid Motorsâ Vice President of Quality, Jeri Ford, is retiring. She will be succeeded by Marnie Levergood, who joins from Scout Motors. In a bid to maintain continuity, Emad Dlala, Lucidâs Senior Vice President of Powertrain, has been promoted to oversee all âEngineering and Digitalâ operations. Dlala, a veteran of the company since 2015, has risen rapidly through the ranks, reflecting Lucidâs efforts to stabilize its leadership amid turbulent transitions.
This leadership shake-up comes at a sensitive time for Lucid Motors, which has been operating without a permanent CEO since Peter Rawlinsonâs resignation in February. Former Chief Operating Officer Marc Winterhoff has been serving as interim CEO for nine months. The loss of key executives, including Bach and Ford, follows a series of recent exits involving Lucidâs heads of investor relations, operations, European management, software quality, and marketing â raising questions about the companyâs internal cohesion and strategic direction.
Despite the internal challenges, Lucid Motors continues to push forward with new products and financial backing. The company recently launched its luxury SUV, the Gravity, expected to outperform the underwhelming sales of its Air sedan. Lucid is also developing a mid-sized electric vehicle slated for release in 2026, with a target price around $50,000.
To strengthen its financial footing, Lucid announced that its majority owner, Saudi Arabiaâs Public Investment Fund, has expanded its loan facility from $750 million to nearly $2 billion â a move expected to provide liquidity and operational stability through 2027.